HP SPECTRE STAND
Retail, Mexico City, Mexico, 2016
EDAA scope: design, development, construction.
Construction area: 8 m² (86 ft²)
Design team: Luis Arturo García, Juan Hernández, Hans Álvarez, Alejandra Ávalos
Metalworks: Metal D'Gala
Client: Revólver Experience for HP Mexico
In 2016, HP introduced the Spectre 13 laptop, which it called the world’s thinnest laptop ever. HP also introduced with it the new HP alternative logo with thin lines. This Stand was developed for its presentation and debut at the department store Palacio de Hierro Polanco. The metallic structure used the laptop's characteristic gold and black colors, as well as reflective elements, transparent surfaces and indirect lighting.
